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Entrepreneurship 2th edition



Publisher:McGraw-Hill Education

Authors:Bamford, Charles Bamford, Bruton, Garry Bruton

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Entrepreneurship Description

ENTREPRENEURSHIP: The Art, Science, and Process for Success 2 Edition Entrepreneurship: The Art, Science, and Process for Success, emphasizes three core tenets necessary to start an entrepreneurial venture: The Art of turning an entrepreneurial venture into a success.The Science of practice as the heart of starting and running a successful entrepreneurial venture.The Process that tie these two areas together into a coherent and organized business.With its adaptive learning tools, students learn the art, science, and process of designing, starting, and managing a small business. Through its real-world approach, students are placed in the roles of a financial analyst, marketer, and business owners, and think critically to develop their plan to survive in the ever-changing business world.

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